Ultimate AB Testing Course with Python Coding

Welcome to Ultimate AB Testing Course with Python Coding

This is a course that will give you a hands-on experience in AB testing with Python. It’s designed to help you think like a data scientist at top companies like Google, Amazon and much more.

Taught by a former data scientist at Google, the course contains 70+ lessons and 10+ hours of video lectures and practice questions designed to teach you everything you need to know about the foundation of AB testing. Plus, the course contains bonus content including mock interview videos and practice cases based on interview questions seen in actual AB testing rounds.

What You Will Learn

The course is packed with core lessons on AB testing including:

• Framing the Business Problem – how to define the business goal and KPIs of an experiment? How do

• Defining the Metrics – What’s the set of metrics to consider in an AB test? What about the North Star Metric, Primary Metric, Secondary Metric and Guardrail Metrics?

• Stating the Business Hypothesis – How do you define the business and statistical hypothesis of an experiment?

• Designing the Experiment – How do you set the experiment parameters including the significance level, statistical power, sample size and such?

• Running the Experiment – What’s the overview of infrastructure on how experiments run in large online platforms? 

• Checking for Validity – How do you assess whether the experiment result is valid or not? How do you check and address the Novelty Effect, Day of the Week Effect, SUTVA and much more?

• Running Statistical Inference – What statistical tests do you use to assess the experiment result?

• Interpret the Result – How do you make sound decisions based on AB testing results?

• Hands-on Coding – You will get a chance to apply your learning with Python. Analyze a sample AB testing result with Matplotlib and Pandas and analyze results with Statsmodels.

How This Course Will Help You

1. You will learn the foundation of AB testing based on real-world cases

2. You will see how a practitioner approaches AB testing problems

3. You will get a chance to practice interview cases for product data science roles

This is a course I wish I had when I became a data scientist in 2016. I am confident that you find this course helpful in learning AB testing. I take the approach of explaining concepts in plain English and giving you illustrations based on actual cases seen in FAANG companies.

So, join the course now to become a data science pro.

Who this course is for:

• Beginner data scientists seeking to learn AB testing
• Job seekers preparing for data science interviews
• Business, product and marketing leads learning to apply AB testing