Creating Successful Conference Programmes

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Beginner

Last updated on April 20, 2025 4:03 am

Learn how to create successful conference programs, recruit world-class speakers, and conduct primary and secondary research with this comprehensive course. Ideal for graduates, career switchers, and employees tasked with organizing events. Downloadable materials and templates included.

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What you’ll learn

  • Learn how to create the perfect conference agenda
  • Understand how to conduct primary and secondary research
  • Find out how to turn your research into killer topics
  • Learn how to recruit world class speakers for free

Do you want to bring world leaders and international CEOs onto the conference stage? It all starts with Creating Successful Conference Programmes! This course focuses on creating best-in-class content through teaching you research and content writing skills as well as techniques to recruit world-class speakers.

Learn how to conduct primary and secondary research, how to analyse your findings and turning them into highly interesting topics. Understand how to write attractive conference programmes by creating different types of sessions and weaving your value drivers into each topic. In this course you will also master the art of speaker recruitment and how to get your dream speaker to support your conference.

Downloadable course materials and templates will help you to immediately get started with your first conference – and stay organised.

Course Curriculum:

Creating Successful Conference Programmes

  • Introduction – Creating successful conference agendas

  • Conducting primary and secondary research

  • Topic generation, testing and validation

  • Writing your conference agenda

  • Finding and recruiting speakers

  • Downloadable course material

A course certificate will be issued to all who successfully complete the course.

This course includes five individual lectures and over 1 hour of on-demand video. Additional documentation and templates are also available for download. Additional courses are available and will cover conference marketing, sales, operations and finance. 

Who this course is for:

  • Graduates and young professionals looking for a job in the event/conference business
  • Career switchers wanting to learn how to develop a conference business
  • Employees who have been tasked with organising a company event or conference

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    Creating Successful Conference Programmes
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