Professional Audiovisual Editing with Adobe Premiere Pro
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Learn to narrate stories with moving images
Giacomo Prestinari’s work is all about telling stories. With moving images, he builds an audiovisual narrative thread in which monitoring time and rhythm is essential. He has worked as an advertising editor for brands such as Coca-Cola, Gucci, Volkswagen, Seat, Ikea, and El Corte Inglés.
In this online course, he teaches you the secrets to audiovisual editing and the fundamental questions you should ask yourself when putting together your videos. He explains the different criteria to follow when selecting shots within a scene, how the different types of shots work, and what tone and rhythm best suits your work, depending on its purpose.
Start by getting to know what the work of an editor involves. Your teacher believes that it’s work that, when done well, is invisible, and this is key to his creative process. Moving on, learn about the three main types of editing.
Experiment with “creative geography” and the Kuleshov Effect, before looking at how editing affects and changes the meaning of films and audiovisual pieces.
Giacomo explains the main editing rules as well as when it’s advisable to skip them.
Learn that in audiovisual editing, as in other creative disciplines, the “less is more” maxim also applies. Next, see how the structure of a story is built.
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