Final Art: Preparation of Files for Printing
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Learn to adapt your designs for production in various printing formats
Getting your final artwork right can save both time and money. Chack Robles—a graphic designer specializing in final artwork design and printing—has been working in print advertising for decades and his portfolio includes agencies such as McCann Erickson, Publicis, and Flock. He has also collaborated independently with brands such as Coca-Cola, Microsoft, and Jack Daniel’s. His job is to help designers, illustrators, and big brands produce astonishing results through their printed artwork.
In this online course, Chack teaches you to master the final artwork and build a solid knowledge of the basic rules and principles of printing, opening the doors to unlimited success in all your printing projects.
Start the course by learning what final artwork is, who needs it, and what it is used for. Then, study some samples before finding out how the results were obtained in each case.
Continue with an in-depth look at everything you need to consider before sending your file to print. Chack explains important concepts like color profiles in Illustrator and Photoshop, resolution, and output formats.
Once your project is ready for printing, analyze the color tests and the dummy, then carry out the necessary checks of your final piece of work.
Next, learn about the three most commonly used printing methods: digital offset, conventional offset, and plotter.
Chack gives you advice to help you choose the most suitable medium for each project.
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