GA4 for SEO – How data helps businesses grow with Jeff Sauer
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Gain a thorough understanding of what GA4 has to offer so you can deliver better experiences and drive results.
Who is this сourse for?
What you’ll learn
Introduction – Course Overview and What You’ll Learn
In this lesson, you’ll gain a better understanding of GA4 and discover why migrating to Google Analytics’ new website tracking software should be a top priority.
Starting fresh with GA4 (and why we needed this change)
In this lesson, you’ll learn why a fresh start was needed with Google Analytics and how GA4 is an opportunity to bring your analytics into the future.
A strategic, 5 minute approach to measurement
In this lesson, Jeff walks through his quick approach to measuring data strategically so you know exactly what to look for without any confusion.
Do these 5 things to get the most out of GA4
In this lesson, Jeff shares the 5 of the most valuable features of GA4 so your data collection and analysis is seamless and convenient.
Linking GA4 with Google Search Console (with free checklist)
In this lesson, you’ll learn the exact steps you need to take to link your GA4 with Google Search Console, plus you’ll receive a free checklist to make it easier after the course.
How to make GA4 work for SEO
In this lesson, Jeff walks you through the various ways to use GA4 for all your SEO and reporting needs.
Advanced SEO Reporting (what’s there, what isn’t)
In this lesson, you’ll learn how to track the effectiveness of your SEO strategies including how users behave on your website, which site content has the highest engagement, top traffic referrals, and more.
Building a GA4 SEO Dashboard in Google Data Studio (with free template)
In this lesson, Jeff takes you step-by-step through building an SEO dashboard in Google Data Studio so you don’t miss any important details.
Comparing your GA4 traffic with Semrush Traffic Analytics
In this lesson, Jeff shows you how to compare data from two web tracking tools so you have the most data possible to make strategic decisions for your company moving forward.
Unlocking the Power of GA4
In this lesson, Jeff compiles everything you have learned in the previous lessons and summarizes exactly what is needed to get started with GA4.
