A freelance career in the creative arts
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Learn the highs and lows of self-employment, from winning contracts to filing taxes. Discover essential skills, find support, and understand small business operations. Master audience segmentation, market research, and targeted marketing. Develop a business plan for success.
Course learning outcomes
After studying this course, you should be able to:
Describe the highs and lows of self-employment, from winning that first contract to filing a tax return
Reflect on the skills and strengths a freelancer needs, and identify where to find additional support when required
Understand the practicalities of running a small business and know where to look for sources of investment
Recognise the value of audience segmentation, market research and targeted marketing
Develop a business plan, identifying next steps and strategies to manage both setbacks and success.
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