A/B Testing in Python

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Last updated on March 30, 2025 1:50 pm

Learn how to use A/B tests to improve business performance with this comprehensive course. Perfect for data scientists and analysts. Start today!

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What you’ll learn

  • How to use A/B tests to improve business performance
  • Define A/B tests
  • Start A/B tests
  • Analyze the results of A/B tests
  • Measure the success of A/B tests
  • How to define a hypothesis
  • Design tracking for the metrics
  • How to prepare for a data science interview (when you get asked about A/B tests)
  • How to design A/B tests for digital products
  • Advanced considerations when you run multiple A/B tests at the same time

A/B testing is a tool that helps companies make reliable decisions based on data.

This is one of the fundamental skills you need to land a job as a data scientist or data analyst.

Do you want to become a data scientist or a data analyst?

If you do, this is the perfect course for you!

Your instructor Anastasia is a senior data scientist working at a Stockholm-based music streaming startup. She has earned two Master’s degrees in Business Intelligence and Computer Science, and grown from a recent graduate to a Senior role in just 3 years. Anastasia has performed a significant number of A/B tests for large tech companies with hundreds of millions monthly users.

By taking this course, you will learn how to:

· Define an A/B test

· Start an A/B test

· Analyse the results of an A/B test on your own

Along your learning journey Anastasia will walk you through an A/B testing process for a fictional company with a digital product. This case study unfolds throughout the course and touches on everything from the very beginning of the A/B testing process to the very end including some advanced considerations. Moreover, Anastasia takes some time to share with you her advice on how to prepare for the questions on the A/B test interview for a data scientist or data analyst position.

One strong point of differentiation from statistical textbooks and theoretical trainings is that the A/B Testing in Python course will teach you how to design A/B tests for digital products that have millions or hundreds of millions of users. It is a rare overview of the A/B testing process from a business, technical, and data analysis perspective.

This is the perfect course for you if you are:

– a data science student who wants to learn one of the fundamental skills needed on the job

– junior data scientists with no experience with A/B testing

– software developers and product managers who want to learn how to run A/B tests in their company to improve the product they are building

You will learn an invaluable skill that can transform a company’s business (and your career along the way).

So, what are you waiting for?

Click the ‘Buy now’ button and let’s begin this journey today!

Who this course is for:

  • Junior data scientists with no experience in A/B testing
  • Data science students with no working experience
  • Software developers
  • Product managers

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