Building Brand Personality and Customer Loyalty
This marketing and branding course explains how to establish a relatable brand personality for your personal or business brand that inspires brand loyalty.
Customers show loyalty towards particular brands for a number of reasons. One reason could be that customers perceive a particular brand to have ?human? characteristics they can connect with. In this branding course, we explain how to evoke customer affection and loyalty towards your brand. We show you how to build a personal brand and promote it using the media. The course also demonstrates how to transform your business through rebranding.
What You Will Learn In This Free Course
Brand Personality and Customer Loyalty
Personality traits such as honesty and authenticity can help build customer loyalty. In this module, you will learn how creating a personality affects how your customers and audience engage with and perceive your brand. You will also explore key strategies for increasing customer loyalty for your business.
Course assessment
