Business Analytics & Text Mining Modeling Using Python



Certificate on completion

Optional, paid

Objective of this course is to impart knowledge on use of text mining techniques for deriving business intelligence to achieve organizational goals. Use of Python based software platform to build, assess, and compare models based on real datasets and cases with an easy-to-follow learning curve.

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Week 1: Introductory overview of Text Mining
– Introductory Thoughts
– Data Mining vs. Text Mining
– Text Mining and Text Characteristics
– Predictive Text Analytics
– Text Mining Problems
– Prediction & Evaluation
– Python as a Data Science Platform
Python for Analytics
– Introduction to Python Installation
– Jupyter Notebook Introduction
Week 2: Python Basics
– Python Programming Features
– Commands for common tasks and control
– Essential Python programming concepts & language mechanics
Built in Capabilities of Python
– Data structures: tuples, lists, dicts, and sets
Week 3: Built in Capabilities of Python
– Functions, Namespaces, Scope, Local functions, Writing more reusable generic functions
Week 4: Built in Capabilities of Python
– Generators
– Errors & Exception Handling
– Working with files
Numerical Python
– N-dimensional array objects
Week 5: Numerical Python
– Vectorized array operations
– File management using arrays
– Linear algebra operations
– Pseudo-random number generation
– Random walks
Python pandas
– Data structures: Series and DataFrame
Week 6: Python pandas
– Applying functions and methods
– Descriptive Statistics
– Correlation and Covariance
Working with Data in Python
– Working with CSV, EXCEL files
– Working with Web APIs
Week 7: Working with Data in Python
– Filtering out missing data, Filling in the missing data, removing duplicates
– Perform transformations based on mappings
– Binning continuous variables
– Random sampling and random reordering of rows
– Dummy variables
– String and text processing
– Regular expressions
– Categorical type
Data Visualization using Python
– Matplotlib Library
– Plots & Subplots
Week 8: Text mining modeling using NLTK
– Text Corpus
– Sentence Tokenization
– Word Tokenization
– Removing special Characters
– Expanding contractions
– Removing Stopwords
– Correcting words: repeated characters
– Stemming & lemmatization
– Part of Speech Tagging
– Feature Extraction
– Bag of words model
– TF-IDF model
– Text classification problem
– Building a classifier using support vector machine.

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    Business Analytics & Text Mining Modeling Using Python
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