Business Plan for Artists: Build Your Career
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Learn how to turn your passion for art into a professional career by applying the principles of business planning, marketing, and strategy
The road to becoming a professional artist is rockier than most, but with planning and vision, you can pave the way for a smooth journey. As a self-made visual artist who specializes in mandalas, Lizzie Snow has embraced this philosophy in both her career and her creations, collaborating with brands like
Begin the course by learning about visual artist Lizzie Snow. Hear about the creative journey that led her to a full-time job as an artist, along with the influences that inspire her, from nature to music.
Look at the history of art careers and how they evolved over time. Then, explore the different paths you can take and choose the best fit for your situation. Lizzie also paints a realistic picture of what the creative lifestyle entails.
Discover how to set attainable goals that align with your vision and go over all the hats you need to wear in addition to your artist’s cap. Once you’ve identified your audience, start building your brand and business. Lizzie guides you through each step of the process, from designing your logo and website to finding a workspace and buying insurance.
Time to talk about marketing. Learn how to write an artist’s statement and biography that captures your essence before going over self-promotion strategies for both digital and traditional platforms.
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