Business Writing Course: Taught by Bestselling Author Daniel Pink
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Improve your writing skills for business with HubSpot Academy’s free Business Writing Course. Learn from Daniel Pink, author of four New York Times bestselling books, on essential prewriting, writing, editing, and proofreading skills. Learn how to develop unique concepts, build a customized writing research process, write impactful content, and hone your editing and proofreading skills. Become a more effective business writer by registering for HubSpot Academy’s free Business Writing Course.
Course Curriculum
Prewriting Strategies With Daniel Pink
It doesn’t matter what your role is: Every single role in business requires good writing skills. In this lesson, you’ll learn essential prewriting skills from Daniel Pink, the author of four New York Times bestselling books. Prewriting is everything you do before you write a draft, from coming up with ideas to researching to outlining. This lesson covers how to come up with great ideas consistently in a competitive environment, how to build a research process that works best with your working style, how to find and vet high-quality sources, and how to outline effectively so your content stands out and flows well. It also covers the idea collection and research tools Daniel Pink uses when he writes his bestselling books.
Become a Better Writer With Daniel Pink
It doesn’t matter what your role is: Every single role in business requires good writing skills. In this lesson, you’ll learn essential writing skills from Daniel Pink, the author of four New York Times bestselling books. This lesson covers Pink’s top writing tips that will help you write content that is interesting and easy to follow, flows well, and makes a lasting impact on your reader. This lesson also covers how to establish the right writing environment, what a good first draft looks like, how to write impactful introductions and conclusions that draw readers in and make them think, and how to insert effective navigational tools like headers that help guide your readers through your content.
Editing & Proofreading With Daniel Pink
It doesn’t matter what your role is: Every single role in business requires good writing skills. In this lesson, you’ll learn essential editing and proofreading skills from Daniel Pink, the author of four New York Times bestselling books. This lesson covers Pink’s top editing tips that will help you find and fix errors, get the best feedback you can, and polish it. Learn what to look for when self-editing your piece, what effective writing feedback looks like and how to ask for it, how to choose the right title that draws people in, and how to measure your success. This lesson includes a worksheet that gives you a checklist of what to look for when editing and proofreading your piece that you can use as a reference whenever you publish a new piece of content.
