Commercial Illustration with Colored Pencils
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Learn to create stunning illustrations from scratch, from the brief to the final artwork
Have you ever wanted to take your colored pencil illustrations to the commercial world? Professional illustrator Carmen García Huerta teaches you how to do just that by mastering a technique that is full of nuances.
Passionate about capturing the color and vibrations of nature with colored pencils and graphite, Carmen has developed her own style that has led her to collaborate with brands such as El País, El Corte Inglés, Lancôme, Cinco Jotas, Alhambra, Joyerías Suárez, and the festival of San Isidro 2017 for Madrid City Council, Spain. In this online course, she teaches you how to develop illustrations with professional techniques and tips, as well as how to manage a real commission, from the moment the brief arrives in your inbox to sending the final artwork to your client.
Begin by getting to know Carmen García Huerta, her career, and her collaborations with clients of all kinds, including illustrations for the press, fashion and jewelry brands, consumer products, institutions, and more.
Discover the influences that have inspired both her professional work and more personal projects, from furniture designers to icons from classic and contemporary art.
Next, get an introduction to the two focal points of the course. Look at commercial illustration, what it is, and some of its standout references before moving on to the materials: colored and graphite pencils. Carmen shows you how to use them as well as essential techniques, wrist movements, and other details.
After some basic pencil coloring exercises, dive into a simulated brief from a client requesting an illustration commission for a chain store (or department store). Study the information provided and use key concepts to make a mood board for inspiration.
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