Creating a Successful Online Course: From Idea to Marketing

Creating a Successful Online Course: From Idea to Marketing

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Certificate

Paid

Language

Level

Intermediate

Access

Free

Last updated on June 22, 2025 11:03 am
Creating a Successful Online Course: From Idea to Marketing
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Turn your knowledge into money with this free online class that shows you how to create an online course and provides the marketing skills required to sell it.

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Everyone has expertise in some subject that enables them to teach others. This course will take you from an idea to developing a successful online programme. You might lack conviction in your ability right now but you will feel confident to share your expertise after taking this course. Learn about mindset, customer research, marketing and promotion, copywriting and various tools that will enable you to complete a course and make money!

What You Will Learn In This Free Course

  • Explain the limiting beliefs that pr…
  • Summarise what to consider when tryi…
  • Outline the various course elements …
  • List the different online marketplac…
  • Explain the limiting beliefs that prevent people from developing an online course
  • Summarise what to consider when trying to choose your topic
  • Outline the various course elements that you can repurpose
  • List the different online marketplaces and learning management systems for hosting your course
  • Identify the main factors that should influence the pricing of your course
  • State the circumstances where you might use one social media platform over another
  • Describe the perfect webinar framework
  • Recognise how to create an ideal customer avatar
  • Indicate the must-have elements of a compelling sales page

    • Research, Marketing and Copywriting

    This module introduces you to three vital topics for creating an online course and making course sales. You start with customer research, move to study marketing strategy, and end with exploring how to write enticing sales copy.

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