Free Online Corporate Strategy Course
In this free online corporate strategy course, study the markets in which an organisation operates and how corporate strategy helps to define these markets.
This free online corporate strategy course will introduce you to the concept of corporate strategy. It will teach you how corporate strategy defines the markets and businesses in which an organisation chooses to operate. This approach is essential for a company’s long term success and for persuading investors. Organizations that continuously improve their corporate strategy are much more likely to deliver real customer value.
What You Will Learn In This Free Course
Introduction to Corporate Strategy
Strategies are of great importance in a corporate environment and this module will discuss the various types of strategies that can be introduced in the corporate world and how these strategies are implemented.
Businesses Matrices – BCG Matrix and GE Matrix
The study of business matrices such as the BCG Matrix and the GE Matrix will allow you to become more aware of the importance of appropriate planning in strategic management.; Module
Businesses Matrices – McKinsey Matrix and Shell Matrix
By studying the business matrices such as the McKinsey Matrix and the Shell Matrix you will gain a greater understanding of Strategic Management and how it is applied directly to real-life situations.; Module
Course assessment
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