Hotel Revenue Management – Online Hospitality Course
Learn how to manage the revenue of a hotel, analyse the competitive market, and boost income and profitability with this online hospitality course from the Universidad de Palermo.
Who is the course for?
This course is designed for anyone with an interest in the tourism and hospitality sector. It will be especially useful to university students currently studying hospitality or for any professionals in the industry.
If you want to further your understanding of this subject, you may want to take these courses from the same provider that share the same overall learning outcomes:
Introduction to Tourism and Hospitality
Event Management in Tourism and Hospitality
Human Capital Management in Hospitality
What will you achieve?
By the end of the course, you‘ll be able to…
Explain the basic concepts of Revenue Management and what its competitive potentialities are.
Explore the behavior of hotel market, and trends of the new type of consumers and competencies.
Identify strategies to optimise incomes and business profits, as well as the optimisation and profitability on distribution channels.
Compare the most important tools used in online marketing and e-Commerce for Revenue Management.
Evaluate between different techniques to obtain market information.
Investigate the benefits of market segmentation, choosing the right competitive map and subsequent positioning in terms of price.
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