How to Teach It
Turn your crafting passion into a profession with Gwen Bortner’’s comprehensive approach to teaching craft classes.
Class Preview
Turn your crafting passion into a profession with Gwen Bortner’’s comprehensive approach to teaching craft classes.
Meet Gwen Bortner
Meet your instructor, Gwen, and learn about the Craftsy platform.
The Business of Teaching
Learn about the business aspects of teaching. Gwen goes over the teaching agreement, options for charging fees and how to balance teacher-shop owner responsibilities.
Class Development
Gwen discuss the importance of class development. You’ll learn about choosing a topic and length, as well as customizing your class for specific audiences.
Project Development
Discover the importance of creating a class project that is engaging and achievable. Gwen offers several real-world examples for a variety of crafts as well as numerous tips and invaluable advice.
Marketing
Get the marketing tips and techniques you need to successfully promote your classes. Gwen walks you through the ins and outs of cover letters, resumes, recommendations and presentation.
Teaching Logistics
Walk through the logistics of teaching your class — from charts and kits to teacher evaluations with Gwen’s step-by-step guidance.
Personal Best Practices
Gwen guides you through developing your personal best practices as she discusses what to wear while teaching as well as time-management tips.
Best Practices in the Classroom
Enhance your students’ experiences with Gwen’s help. Learn how to effectively and efficiently manage a classroom. Also get tips for fielding questions!
Going National
Do you want to take your teaching to the next level? Gwen tells you how!
Tips for Shop Owners
Gwen turns the table and offers advice to shop owners who want to hire and promote instructors. Even if you don’t have a shop, understanding these owners’ business needs will make you a more successful teacher.


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