Implementing Pardot

“Implementing Pardot” is the first course in the series of “Pardot – Zero To Dangerous”. Let you welcome you to the very first step of yours in becoming a Pardot expert.

Pardot is a B2B marketing automation solution that helps companies create meaningful connections, generate more pipelines, and empower sales to close more deals.

The course will mainly focus on setting up the Pardot for the first time. Where you will get to know about the basics of Pardot – knowing the very Salesforce Product. All the required configurations are needed for a successful Pardot implementation.

Activate The Pardot Lighting App
Assigning The Required Permission Set To Admin User
Navigate To The Pardot Lightning App In Salesforce
Removing The Pardot Classic App
Authorization and Sharing Basics
Troubleshooting Common Pardot Lightning App Problems
Installing The Pardot AppExchange Application
Configuring The Salesforce User Sync
Assign Salesforce Users to Pardot
Map Pardot And Salesforce Fields
Adding Email Sending Domain
Adding Tracker Domain
Manage And Unpause The Salesforce-Pardot Connector
Implement First Party Tracking Code
Enable The Connected Campaign
Enable The Engagement History
Enable the Marketing Data Sharing Rule

What you’ll learn

• What is Pardot?

• Pardot and Marketing Cloud

• Accessing Pardot – Different Way[App]

• Pardot Sandbox

• Activate The Pardot Lighting App

• Assigning The Required Permission Set To Admin User

• Navigate To The Pardot Lightning App In Salesforce

• Removing The Pardot Classic App

• Authorization and Sharing Basics

• Troubleshooting Common Pardot Lightning App Problems

• Installing The Pardot AppExchange Application

• Configuring The Salesforce User Sync

• Assign Salesforce Users to Pardot

• Map Pardot And Salesforce Fields

• Adding Email Sending Domain

• Adding Tracker Domain

• Manage And Unpause The Salesforce-Pardot Connector

• Implement First Party Tracking Code

• Enable The Connected Campaign

• Enable The Engagement History

• Enable the Marketing Data Sharing Rule

NEXT COURSE – Prospect and Visitors

Pardot – [Zero To Dangerous] is a series of courses and “Implementing Pardot” is the first course in the series.

Who this course is for:

• Marketers, Pardot Marketers, Salesforce Administrators, Salesforce Developers responsible for designing, building, and implementing marketing workflows and reports in the Pardot Lightning App
• Business Users looking to learn more about the Pardot Lightning App.