Technology Scouting for Competitive Advantage
Learn how to leverage technology scouting for competitive advantage and strategic decision-making. This course is ideal for beginners to business executives, IP managers, and innovation managers. Discover emerging technologies, make informed build vs buy decisions, and create effective technology and product roadmaps. Accelerate monetization and stay ahead of the competition with this essential course.
What you’ll learn
- Learn to avoid the common pitfalls and Increase the Potential and Rate for Meaningful Innovation
- Learn how to look outside and where to look to find the innovation landscape and IP portfolios
- Learn how Technology Scouting is used for potential acquisition or M&A
- Know how to identify new and emerging technologies
- Learn to leverage technology scouting as a tool to improve innovation capacity
- Know how to use Strategic Technology Management for business decisioning
- Learn how to leverage Technology Scouting for competitive advantage
- Know how to use technology scouting for formulating technology roadmap, product roadmap
- Gain insights when and how to do early stage acquisitions
- Know drivers of Technology Roadmaps
- Make build vs buy decisions
- Understand the role of competitive becnhmarking and how to leverage to drive business opportunities
- Learn to influence Innovation and Technology Strategy
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This course, Technology scouting for Competitive Advantage delivers the essentials of making informed decisions for strategic value positioning, technology roadmapping. Technology scouting is an element of strategic technology management to identify emerging technology trends, players in the competitive landscape. Learn to how to make informed decisions for “build” vs “buy“, how Technology scouting serves as early warning system for companies on emerging and disruptive technologies and their impact, how to align the long-term innovative external technologies and internal requirements for strategic purposes and in the process help quickly create technology and product roadmaps.
All too often, the capacities of R&D departments are too small to guarantee the necessary degree of innovation for a new product initiation in view of shortened technology and innovation cycles. Learn how technology scouting relieves the burden on the internal R&D department. Also, learn to identify New Opportunities and Competitive Advantage.
Who this course is for:
- Beginners to Business executives
- IP Managers, Innovation Managers, Business Development Managers working in emerging technologies and business opportunities
- Technology Scouters looking for trends and emerging technologies for potential aquisition to licensing
- In-Licensing Managers, Technology Transfer Specialists for accelerating monetization
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