The Home Improvement Sales Playbook (B2C)

Most companies develop one of two types of sales processes:

1. Vague bullet points that the consultant needs to figure out for themselves

OR

2. A very rigid, overly-scripted sales process.

The Home Improvement Sales Playbook starts with (you) the human delivering the product demo, presentation, or proposal.

• Why do I need a sales process?

• Why didn’t I close that deal?

• Did I give my prospect an ‘out’?

• What did I miss?

• What is negotiation?

These are very common questions, with a very simple solution. As we go through this course, you’ll learn a new perspective of proven ways that close deals now. We will also cover how to:

• Create consistency in your income and sales quotas

• Having the right mindset before walking into an appointment

• How to Build trust

• How to set an agenda so you can stay on course and not miss anything

• How to stop feeling like you’re just pitching

• How to create true urgency

• How to keep your prospect/customer engaged

• How to build your proposal correctly for closing the deal today

• Understand buying signals

• When to close (and what is closing?)

• Negotiating framework to win more deals

You’ll also receive supporting documents for the lessons in the course so you can continue learning and developing. Let’s get this moving and start making you more valuable to your customer’s and prospects.

Who this course is for:

• Sales professionals in the home improvement industry
• Sales – remodelers
• Sales – roofing
• Sales – exterior siding
• Sales – windows and doors
• Sales – air conditioning / heating
• Sales – insulation
• Sales – anyone selling directly to homeowners