Understand Sales Psychology

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Certificate

Paid

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Level

Beginner

Last updated on April 25, 2025 9:06 am
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Learn how to understand buyer behaviors, identify warning signs, and get more people to talk to you with this comprehensive sales psychology course. Perfect for sales professionals and anyone involved in the selling process. Increase your win rates and revenue today!

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What you’ll learn

  • Sales Psychology
  • What different buyer behaviors mean
  • How to get more people to talk to you
  • How to identify warning signs in a deal

The brain is a complex machine. It’s biological structure is organized to best benefit our species for survival.

This has some….. twenty first century problems….. which require twenty first century solutions!

In this course we will look at:

  • The Parts of the Brain

  • How the Brain reacts to stimuli

  • How Sales People can help prospects move into different modes of thinking

What’s taught in this course will help with:

  • Objection handling

  • Qualifying

  • Understanding prospect behaviors/reactions

  • Understanding why prospects do what they do

To really excel at sales we need to understand what specific behaviors mean and what is driving those behaviors. We also need to understand how our behaviors cause reactions inside our prospects brains and how we should respond when we see prospects exhibiting specific responses to our sales conversations/presentations.

We won’t sell just on logic and reasoning. We won’t sell based purely on emotions. To satisfy all parts of the brain and establish a real connection and solution we need to engage emotional and logical thought processes in a way that entice the prospect and make them WANT to buy.

When we appeal to multiple needs, logical and emotions, we can build a better presentation of our product/service. In doing so we can improve our win rates and increase our revenue.

Who this course is for:

  • Sales Professionals
  • Anyone involved in the selling process

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