WhatsApp Course: Powering Your Business Through WhatsApp
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Unlock the full potential of WhatsApp for Business with HubSpot Academy’s WhatsApp Business Course. Learn how to seamlessly integrate and optimize your marketing, sales, and service efforts with the powerful HubSpot native integration on WhatsApp. Automate and personalize interactions, manage leads, and deliver exceptional customer service experiences using CRM data. Enhance your business communication strategies and build lasting relationships with this comprehensive course. Enroll now and supercharge your WhatsApp Business strategy.
Course Curriculum
Evaluating WhatsApp for your Business Strategy
WhatsApp has over two billion users. Chances are, if your business isn’t on WhatsApp, you’re likely missing out on a medium to connect with your leads, prospects, and customers. In this lesson, we’ll examine how WhatsApp can benefit your business strategy, as well as how it integrates seamlessly with HubSpot.
Understanding Templates
The WhatsApp integrity mission is to ensure safe and trusted connections between users and businesses on WhatsApp. One way WhatsApp adheres to this mission, is by requiring businesses to only reach out to customers via templates. In this lesson, we’ll discuss why templates are important, how to create them, and when to send them out.
Attracting Leads Through WhatsApp
Using WhatsApp as a marketing tool can help you build profound relationships with your leads. In this lesson, we’ll discuss various WhatsApp marketing strategies and review examples of how current businesses use this platform.
Engaging Prospects Through WhatsApp
This lesson will discuss how to use the HubSpot WhatsApp integration to engage with your prospects and convert them into customers. We’ll also review how HubSpot’s ISC team will use WhatsApp.
Delighting Customers Through WhatsApp
WhatsApp can be used to deliver timely, relevant, and exceptional customer service. In this lesson, we’ll discuss strategies to deliver real-time support, feedback surveys, and more through the HubSpot WhatsApp integration.
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