Marketing Management
Learn the fundamental skills of marketing through this comprehensive course on Marketing Management. Understand marketing concepts, approaches, and the strategic market planning process. Ideal for academic students and aspiring marketers.
What you’ll learn
- Marketing Concepts
- Approaches to Marketing
- Marketing Mix & Strategic Market Planning
- Market Segmentation
It’s all about the vital tool called as “Marketing” which plays a eminent role in business all over the globe. This skill has to be inculcated by learning, observing and understanding the theoretical base of marketing. I truly believe in foundation skills which gains more insights into the concepts. This course “Marketing Management” is meant for that.
This course contents are as follows:
Marketing Concepts
Marketing Approaches
Marketing Mix
Strategic Marketing Plan
Market Segmentation
Based on Contents the sessions is divided into five sessions are as follows:
Introduction to My course, Meaning of Marketing & Marketing Management.
It’s all about various Marketing Concept’s.
It’s all about the Marketing Approaches.
Marketing Mix & Strategic Marketing Plan
Market Segmentation.
The main aim of this course as follows:
Learning the base of Marketing
Understanding in terms of Business Scenario
Theoretical skills will be imbibed
How target market is achieved
This is all about Marketing Management where you will try to understand this content’s criteria, explanation about various concepts of marketing through different Videos, It’s notes and make sufficient to understand & imbibe the theoretical skills of marketing.
Let us know about Marketing
Marketing is a societal process by which individuals & groups obtain what they need & want through creating, offering and freely exchanging products & services of value with others.
The basic objective is to attract new customers by promising &offering superior value and to retain & grow current customers by delivering satisfaction.
Let us know about Marketing Management
It is the art & science of choosing target markets and building profitable relationship with them.
It involves managing demand, which in turn involves customer relationship Building customer relationship based on customer value & satisfaction is the very core of modern marketing.
Who this course is for:
- This course is meant for the Academic Students and the Learner’s who wants to pursue their career in Marketing.


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