Product management and strategy

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Paid

Language

Level

Intermediate

Last updated on September 7, 2024 3:51 pm

Learn the essential skills and strategies of a product manager with this comprehensive course. Explore agile product development, remote working challenges, and analysis tools like SWOT and Porter’s Five Forces. Perfect for product managers, owners, entrepreneurs, and anyone interested in product strategy.

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What you’ll learn

  • Understand the job functions, roles and responsibilities of a product manager
  • Learn agile product development
  • Learn product strategy basics
  • Learn about product strategy analysis tools and decision frameworks – SWOT, PESTEL, Porter’s Five Forces, VRIO, etc.
  • Product Management – Remote working challenges and solutions

Product management is a sought-after skill across industries today. The objective of this short course is to provide a quick but comprehensive look into the job functions of a product manager. The objective is to learn about the skills needed for the product manager role. First, we take a deep dive into the product manager and product owner roles, responsibilities, and team structure in an Agile environment. Next, we discuss the traits and characteristics of a good product manager. We also discuss the challenges introduced by remote working and how product managers can deal with them. The course then discusses product strategy in detail, including the tools and frameworks used for analysis and decision-making.

The course should help anyone who is interested and involved in the product development process including product managers, product owners, business analysts, scrum masters, and even entrepreneurs who are looking to build awesome products based on sound product strategy.

Who will benefit:

  • Someone who is transitioning to the Product Manager or Product Owner role

  • Anyone who wants to appear for Agile Product management interviews

  • Entrepreneurs who want to learn & improve on Product Strategy

  • Product Managers and Product Owners who want to learn and excel further in Product Management

Topics include:

  • Product Manager – Role and responsibilities

  • Product Management in Agile

  • Product Management – Remote working challenges and solutions

  • Product Strategy

  • How to build a good product strategy?

  • Analysis Tools and Frameworks – SWOT, PESTEL, Porter’s Five Forces, VRIO, etc.

Who this course is for:

  • Product Managers
  • Product Owners
  • Business Owners
  • Scrum Masters
  • Program Managers
  • Product Marketing Managers
  • Anyone who wants to know more about product management and product strategy

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