Behavioural Science: Influencing Behaviour and Designing Decisions

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Last updated on February 27, 2026 10:00 am

Discover the skills to unlock positive behavioural change in your customers and employees and improve outcomes with behavioural scientist Paul Dolan.

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Experience required

This ExpertTrack is designed for anyone wanting to understand the needs and desires of their customers and employees.

You don’t need any prior knowledge or experience, just an eagerness to learn about this fascinating topic.

Getting started

Whether you’re a policymaker or a marketing professional, this ExpertTrack will help anyone whose job involves influencing the decision-making and behaviour of others.

You’ll gain insight into decision-making behaviour to improve your personal and/or professional life and learn how to create a supportive work environment.

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