Book Marketing Fundamentals
Learn essential book marketing strategies in this comprehensive course. From developing an author platform to getting book reviews, this course covers it all. Perfect for first-time authors and those looking to self-publish. Downloadable spreadsheets and a new topic on creating a landing page included.
What you’ll learn
- Over the course of this class, students will learn how to put together a comprehensive marketing plan and how to implement that plan
- Why an author platform is so important
- How to write your marketing content
- How to get more book reviews
No one buys a book they never heard of; you have to tell people about your book before they can buy it. This course shows you how to tell the world about your book. .
Nothing you did in writing your book prepares you for the marketing tasks. Book marketing is a completely separate field that must be mastered. The fastest way to gain an understanding of marketing and how to deploy it is to work with a. mentor. That’s my job and that is what this course is all about: mentoring you on your book marketing projects.
Book Marketing Fundamentals contains a comprehensive inventory of essential marketing tasks and explanations on why you should use them and how to use them. The course is written specifically for first-time authors searching for a way to market their book.
In this course, you’ll learn:
– How to develop your author’s platform material
– How to write your marketing content
– How to engage in marketing activities
– How to get more book reviews
– What kind of events to hold
– How to get publicity
– How to use (or not use) advertising.
– How to recognize scams
The course also includes several spreadsheets that can be downloaded to assist your marketing efforts
This course has been updated to add a new topic: The Landing Page Challenge. Your book’s landing page is probably the most important marketing tool an author has. This new video discusses how to create a landing page to maximize your chances of converting a visitor to a customer,
Who this course is for:
- The class is designed for three groups of authors: * Your book was put out by a publishing company * You self-published your book and it is currently available * You plan to self-publish your book but it isn’t yet available.
User Reviews
Be the first to review “Book Marketing Fundamentals”
You must be logged in to post a review.
There are no reviews yet.