Digital Marketing Content Creation – Online Content Marketing Course
Develop skills to create effective online content that engages your audience and delivers objectives with this online marketing course from The Open University.
Experience required
This ExpertTrack is ideal for anyone who would like to deepen their understanding of content creation. You may benefit from having a basic understanding of digital marketing channels to join, and any work experience will help contextualise your learning.
It will be of particular interest to anyone wishing to further their studies and practical knowledge of marketing, communications and business.
If you are looking to gain introductory digital marketing skills, see our ExpertTrack Introduction to Digital Marketing.
Getting started
This ExpertTrack will help anyone who would like to create effective online content and improve the performance and impact of their digital marketing activity.
The courses are suitable for those who want to develop their skills or grow their career in digital marketing
traditional marketers and communicators who wish to accelerate their digital skills
or more experienced marketers who want to cement their knowledge and learn latest trends.
The content has a global focus and the skills you learn can be applied to a wide range of marketing and communications roles around the world.