Fashion Retail Marketing, Merchandising, and Management – Online Course
Learn more about retail marketing, the roles in each area of fashion retail, and how to plan a career path for your dream job with this online course from Bloomsbury Academic.
Who is the course for?
This course is designed for anyone interested in a career in fashion, especially one within fashion retail.
What will you achieve?
By the end of the course, you‘ll be able to…
Develop a marketing strategy to construct and implement a marketing plan
Evaluate the interrelationship of product, price, placement, promotion, and people
Justify the pricing of the product and placing to ensure the success of the business
Identify a target market and clarify promotional goals to reach and penetrate the market