Innovation: From Creativity to Entrepreneurship Specialization

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Last updated on May 3, 2025 3:31 pm

Develop robust innovation skills and thrive in uncertain business environments with this specialization. Learn to question assumptions, create value propositions, and discover new market positions for sustained competitive advantage. Ideal for aspiring entrepreneurs and innovative leaders in established firms. Part of Gies College of Business’ suite of online programs.

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In a world characterized by volatility, uncertainty, complexity, and ambiguity, leaders require robust innovation skills. Thinking flexibly and developing an entrepreneurial mindset are critical to thriving in uncertain business environments. This specialization addresses how to recognize and question assumptions and constraints to identify and capitalize on opportunities. Learning to change the rules of the game by creating innovative value propositions and discovering new market positions for sustained competitive advantage are some of the actionable lessons in this specialization.
This specialization will be of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in an interconnected world.
This specialization is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admissions into the programs and explore how your Coursera work can be leveraged if accepted into a degree program here.

The capstone for the specialization will provide a learning experience that integrates across all the courses within it. It will involve analysis of a situation concerning a new enterprise – a venture of one’s own or within a larger organization – to develop the current business model and compare against alternative business models so as to identify potential opportunities and challenges.

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    Innovation: From Creativity to Entrepreneurship Specialization
    Innovation: From Creativity to Entrepreneurship Specialization
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