Introduction To Post Producing for Commercials & Music Video
Learn the basics of post production for short form content, including TV commercials and music videos. Gain an understanding of the workflow and role of a Producer in the industry. Perfect for beginner Producers, Coordinators, and anyone interested in a career in post production.
What you’ll learn
- Producing for television and web based commercials as well other short form content, including music videos
- Gain an understanding of the short form post production workflow and how jobs run through from inception to delivery
- Learn the common practices and standard problem solving within the advertising world
- Create and understand the how, when, and why behind bids, actuals, calendars, holds and workflow
- Knowledge of various short form content with social platforms included (Instagram, TikTok, etc) as well as broadcast specifications and how they differ
In this course you’ll learn the basics of post production as it pertains to short form content, including television commercials, web advertisements and music videos. We’ll also work through the standard practices in the industry and how social media is playing a role in the post production world.
In this course you’ll work through the entire process from start to finish, beginning at the pre-production and shoot phase all the way through delivery and broadcast air dates. We’ll cover the various aspect of post production as it pertains to short form from editorial, including the roles of the editor and assistant editor; color grade, voiceover, sound design, audio mix, visual effects, graphics design, graphics animation, and conform through to delivery.
While this is an introductory course and there is much more to learn following this course, the information provided will lay the foundation for all aspects of short form post production. By the end of this course you’ll have a genuine understanding of the workflow and the role of a Producer within the short form post production landscape. You’ll walk away with a full scope of knowledge to kickstart a career in post production and begin your journey through the producing career path.
Who this course is for:
- Beginner Producers, Production and Post Production Coordinators, Post Production Assistants
- Anyone interested in working in post production for short form content
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