The Beginner’s Copywriting Guide: 1-Sentence Sales Structure

Honest Truth! When I first tried copywriting…

I bombed. BIG TIME!

The sales letters I “modeled” were long… so, I thought my letters had to be “long”…

Except, my writing then was “boring” and my web visitors dropped quicker than moths to a flame.

Instead, when I started to apply the “1-Sentence Structure” to my copy…

Sales began flowing in!

My first win came when I wrote a simple landing page for my mentor’s workshop… in just a couple of days, the entire room was packed.

When I used the “1-Sentence Structure” for a local internet marketer… within a week… the majority of his affiliates earned a 4-figures check for their first time. His top affiliate even collected a tidy 6-figures for the entire campaign. (It’s a pity the Singapore market is so small)

Plus, multiple other success stories which I share in the course about writing for clients using this 1-Sentence Structure.

And here’s the thing…

It’s not difficult to learn… in fact, it is rather easy to apply the 1-Sentence Structure.

Why I’m confident you can learn this exact same skill in 3 hours or less…

Even if you’re a complete copywriting beginner…

You’ve never run a digital marketing campaign before…

And you’ve never run a business on your own before.

Sure, having the experience might help…

But in many cases, I’ve found that a complete beginner learns much faster. (There’s fewer “unlearning” they need to do)

Perhaps you’re thinking… how am I so confident you can become a much better copywriter too?

Well, on top of the humble successes I’ve achieved…

What you’ll find is the training materials inside are specially designed to be beginner-friendly.

You see…

I was never a copywriting genius or even a marketing student in school…

My background was in banking and finance.

So, when I first discovered copywriting, I struggled.

Despite attending different programs from seasoned and experienced copywriters… I always felt they were teaching from a “professional” level.

Their eyes were “trained” to look at a copy and instantly figure out how to make it better.

They could “see things” I couldn’t and that made it difficult for me to learn at their “level” and grasp the concepts they taught.

It’s like how a wine connoisseur can tell a good bottle from a lousy one when they all taste the same to me.

I was in a similar place and it wasn’t until I took a year-long apprenticeship that I finally “cracked” the code so to speak.

And what I uncovered was a 1-Sentence Structure that is like second nature to these seasoned copywriters.

It’s the reason why they instinctively understood the core concepts but aren’t able to communicate them to their students.

But once you do know this secret…

You’ll become a much better copywriter (and salesperson) almost immediately.

You’ll start noticing why certain phrases, slogans, and marketing ideas work while others bomb.

In fact, almost ALL the top-selling products you can think of already leverages this 1-Sentence Structure.

Like the fitness program P90X that sold nearly five million copies around the world.

Or the Ginsu Knife that made informercial become legendary with their crazy success.

And who can forget Apple’s iPod… by including the 1-Sentence Structure they became a phenomenal success within 2 years.. and that was back when the company was practically unheard of. (Who would have thought of buying IT products from a company named after a fruit?)

Now, no doubt the product or service you’re selling has to meet the sales expectation of your customers… or the backlog of refunds will become a logistical nightmare…

But when you know how to apply the 1-Sentence Structure…

Selling a product becomes easier.

Writing a sales copy becomes easier.

Becoming a persuasive copywriter becomes so much easier!

The words and ideas naturally flow. Almost on autopilot.

And it doesn’t matter whether you’re writing a landing page, a FB ad, Google ad, emails, blog post or any other form of copywriting…

The 1-Sentence Structure is ALWAYS applicable.

And now, you can possess this same skill…

As long as you’re open to ideas and willing to apply the concepts I teach inside.

That’s why rather than pricing it at the usual copywriting course rates of a thousand dollars or more… I’ve intentionally kept this program highly affordable so that any aspiring copywriters can quickly benefit from the program.

The only question is WHEN?

When do you want to add this selling skill to your arsenal?

Because in just 3 hours from now, you can become a much more confident copywriter. No matter whether as a career or for your business. (Well, maybe by tomorrow if you prefer taking your time to learn and absorb)

But if you never start… the truth is you’ll always remain the same.

Nothing changes.

I’ve enjoyed compiling my years of knowledge and experience and making it easy for anyone without a technical background in marketing or copywriting to become a much better copywriter within a day…

I sincerely hope that person is you.

So, why not register for the program right now and I’ll talk to you inside…

– Jonathan Seet

Your Learning Satisfaction Guaranteed

As you know, this is an Udemy course. So, your investment is always secured. Plus, if at any point within 45 days you don’t think I’ve added value to you… just let me know. I’ll give you back your money and you get to keep all the downloadable materials. It’s my way of thanking you for giving me a try. And while it’s not compulsory, I do appreciate you sending me your feedback so I can make the program even better for the other students.

Ultimately, I want to make your learning experience as enjoyable as possible and more importantly… to help you become a much better copywriter. That’s why your satisfaction is guaranteed.

I Appreciate Your Support

Please let me be frank… while I’ve conducted live and zoom copywriting training before… this is my first Udemy course. As such, I haven’t built up my Udemy reputation and reviews yet. That said, I know the materials I’ve covered inside will make a huge difference for you. That’s why I would like to ask for a small favour… as you’re learning and you find value in what I’ve taught… I would greatly appreciate it if you could take a couple of minutes to leave a positive review.

That small little action won’t take up too much time but it will help another student on this website to make a decision to pick up and learn this skill. And who knows, your review could be the reason they write their next blockbuster ad copy.

Do You Enjoy Writing?

Honestly, I didn’t!

I’ve never been much of an author and I did terribly in my composition while I was still in school.

But when it comes to copywriting… it’s a different story.

Writing an essay for the sake of grades is a drag for students. (Especially bad students like me)

But writing to make a sale… it’s exciting when you see the leads flowing in… clients thanking you for the sales converting ad you wrote for them… Paypal notifying you of another sale collected…

At that point… you’ll instantly love writing.

I know. I’ve been through that.

And you could experience something similar in less than 3 hours from now.

All you have to do is enroll in The Beginner’s Copywriting Guide: 1-Sentence Sales Structure now to get started!

Who this course is for:

• Beginners who are new to copywriting and want to become persuasive fast.
• Busy business owners who don’t have the time to master copywriting but want a quick way to write persuasive sales copy.
• Intermediate copywriters who have “learned” too much and needs a simpler way to structure, plan, and write persuasive copy
• Entrepreneurs and business owners who want to sell their product or service online