Diploma in Applied Generative AI
Course facts
- Payment: Free to learn, certificate paid
- Credits: CPD Credits
- Learning style: Self-paced, start anytime
- Format: Video Based
- Video access: Streaming Only
- Refund: Conditional Refund
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Learn generative AI for business: machine learning basics, AI in marketing, supply chains, HR, and customer service, ethics, and AI projects.
Generative AI is changing how businesses market, operate, hire, and serve customers, and leaders need to know where it fits. You learn what generative AI is, how it evolved, core machine learning concepts such as training models, and how to align AI with business goals. The course then looks at AI in marketing, supply chains, financial services, HR, and customer service, ethics and transparency, overcoming resistance to AI, product design, data strategy and governance, AI platforms and tools, managing AI projects, and emerging trends.
What You Will Achieve
- Explain the principles of generative AI and the steps in training machine learning models
- Describe AI applications in marketing, supply chains, HR, and customer service
- Address ethical concerns and organizational resistance to AI adoption
- Plan and manage an AI project using suitable tools
Program Overview
Foundations of Generative AI
What generative AI is and how it fits business.
- Understanding generative AI
- Core machine learning concepts
- Strategic business alignment with AI
AI Across the Business
Applications in each function.
- Marketing, supply chain, and financial services
- Human resources and customer service
- Ethics, fairness, and transparency
Driving Organizational AI Adoption
Culture, data, and project delivery.
- Cultivating an AI-forward culture
- Product development and data strategy
- AI platforms and managing AI projects
- Future of AI and emerging trends
Certificate Awarded (Paid)
Pass the final course assessment to earn it. The course is free to study; the certificate is optional and has a fee.
Job Outlook
Business managers, consultants, and HR leaders use this knowledge to plan and lead AI adoption in their organizations.
- Management Consultant
- Business Manager
- Human Resources Manager
Good for: Managers and business professionals who want to lead the use of generative AI in their organization.
Keep in mind: It takes a business view of AI and does not teach you to build or code AI models yourself.
Bottom line: A broad, business-focused guide to applying and adopting generative AI.
Frequently Asked Questions
Does the course teach machine learning?
It covers core machine learning concepts, including the critical steps in training models, from a business perspective.
How does the course handle resistance to AI?
It explains steps for overcoming resistance to AI integration and building a culture that adopts AI successfully.
Does it cover running AI projects?
Yes. It covers the phases of planning an AI project, budgeting, agile methods, and project management tools for reporting.
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