Consumers and Ethical Considerations in the Fashion Industry

Who is the course for?

This course is designed for anyone interested in consumer behaviour and ethics as you learn from top authors V. Ann Paulins and Julie L. Hillery. It is most suited for those working in the fashion industry or with aspirations to.

What will you achieve?

By the end of the course, you‘ll be able to…

Identify and explain the concept of ethics

Describe the history of ethics and recall major philosophers’ contributions to ethical theory

Discuss the various approaches that can be used to address ethical dilemmas

Compare ethical decision-making to fashion industry applications, by defining the role consumers play in decisions made by fashion companies

Identify ways that consumers seek to exercise positive ethical behavior in their acquisition of goods and services as well as barriers that they might face that limit their ability to exercise positive ethical behavior

Identify consumer cohorts and understand the consumer characteristics associated with generational groups, and the effects that fashion companies’ unethical actions can have on consumers’ decisions