Fashion Management: Brands, Communication & Distribution – Online Course
Discover how to create a bespoke brand identity for your fashion brand in this course from Institut Français de la Mode.
Who is the course for?
Whether you’re a business student looking to specialise your skills for work in fashion or you’re a career changer trying to break into the fashion industry, this course will give you a thorough grounding in the fashion business from multiple professional perspectives.
Alongside students and professionals, this course will be beneficial if you’re already working in fashion as a product manager, product developer, designer, collection manager, business developer, or in fashion PR and communications to bring your skills up-to-date and in line with the fashion market today.
What will you achieve?
By the end of the course, you‘ll be able to…
Explore how to build a brand identity
Explain how to translate a brand identity into the consumer experience
Explore how to communicate a brand identity