How to Enhance Your Creative Empathy – Online Marketing Course
Better understand different types of audience and build empathy with your customers through your creative work with this marketing course from D&AD.
Who is the course for?
This course is designed for anyone in a creative industry looking to empathise and connect more with their audience.
You may be interested if you’re a creative, strategist, marketer, or communicator wanting to better understand your audience.
What topics will you cover?
Researching and understanding an audience
Qualitative and quantitative data
Customer journey maps and personas
Building empathy with your end audience, user or customer
Making an emotional connection with an audience through creative work