Course 2: Tom Peters’ People (Really) First
this course on creating a People First environment in organizations. Learn practical approaches to improve employee happiness and drive profit.
What you’ll learn
- How to create a People First environment in their organization.
- The moral responsibility leaders have to help employees prepare for the upcoming tech tsunami.
- That good “people stuff” IS good “profit stuff”.
- The happiness of your employees directly impacts the happiness of customers.
My 18th book. The Excellence Dividend. “PR” for a new book in today’s world centers around podcasts—about two dozen in this instance. And two dozen great interviewers! In, I’d guess, 20 of the 24 exchanges, the first question—almost to the word—was the same, “Tom, you write a lot about people. What’s that all about?” Part of me wanted to tear off the mic and walk out. But in the end I always gave more or less the same answer: “What the hell else is there?”
This course looks at the “people (what-the-heck-else-is-there?) issue” through eleven different lenses—that is, eleven steps. My goal is to inflame (!) your desire (!) to work harder (!) and more creatively (!) on the “people stuff”—and to provide you with practical (ready-to-use-today) approaches to doing so.
FYI 1: “All this” takes on the utmost urgency in the face of the “tech tsunami.” I argue that humanization of services (“extreme humanization” is my title for it) is the best product development and marketing approach to staying ahead of the tech curve. Beyond that, though, organizations of any flavor have a new-found moral responsibility to help every employee prepare for the crippling-if-we-don’t-do-this-right change coming at us.
FYI 2: Good “people stuff” is good “profit stuff”—now and, yes, in the foresee-able future. Altruism is not required.
FYI 3: Polls from all around the world report that 70 percent to 80 percent of workers are unhappy and not connected to their jobs. THAT IS A STUNNING—AND SICKENING—INDICTMENT OF LEADERSHIP.
So . . . People (Really) First, 11 Steps to Excellence and Things To Do Now.
Who this course is for:
- Leaders and managers trying to navigate these tumultuous times.
- Owners of small or medium size businesses.
- Executive Level Managers.
- Solopreneurs.
- B-Level Managers.
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