Social Media Marketing Strategy 101
Learn how to develop an effective social media strategy with this fun and exciting digital strategy course. Perfect for small business owners and aspiring strategists looking to improve their online presence and compete against competitors. Packed with actionable steps and secrets from an experienced mentor. #DoDigitalBetter.
What you’ll learn
- Social Media Strategy
- Digital Marketing Strategy
- Competitor Analysis & SWOT Analysis
- Marketing Skills
Together we will focus on the concepts and trends you’ll need to be aware of, and then move into a simple, four step methodology to produce your own strategy.
Audit your digital presence
Develop a social media strategy
Execute a social media strategy
Measure and optimize your strategy
This course is a fun and exciting introduction to digital strategy – on the most fun corners of the internet – social media! I have mentored many strategists and aspiring strategists to tackle questions like “what should our business be doing online” or “how do we fare against our competitors” with simple steps that provoke both thought and action!
My teaching style is informal and packed with a variety of content formats which include Google Slides Templates, Google Sheets templates, software suggestions, free hacks and – a copy of an ebook which covers all the nuances of each social media platform.
There’s nothing worse than someone who doesn’t walk the walk – so I provide actionable steps and suggestions that are currently working for my clients, in the hopes that we can learn in the most collaborative way possible.
I have a Youtube channel helping people to #DoDigitalBetter – and this course is absolutely no different! I share all my secrets to help you become the best strategist you can be.
Who this course is for:
- Small business owners or aspiring strategists aiming to nail a social media strategy.
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