The Branding of Culture – Online course

0
Language

Level

Beginner

Certificate

Paid

Access

Free

Last updated on March 12, 2025 10:38 am

Explore how cultures are marketed and branded, and the effect this has on cultural identity, with this free online course from the University of Leeds.

Add your review

Who is the course for?

The course is for anyone with an interest in the concepts of culture and interculturality, you don’t need any previous experience.

This course is also ideal if you are working in business, you are preparing to move to a different country for work or study or you work with groups of people from different cultures to yours. By completing all aspects of the course you will have achieved 14 hours of CPD time.

What will you achieve?

By the end of the course, you‘ll be able to…

Explore how national and regional identities are exploited to market goods and services

Investigate the effects of using national identity to market products

Compare the ways in which globally available products are localised for different markets

Evaluate how soft power is derived from the spreading of cultural products and practices

Assess the extent to which globalisation facilitates cultural imperialism

Discuss the reasons for adapting products for local cultures

User Reviews

0.0 out of 5
0
0
0
0
0
Write a review

There are no reviews yet.

Be the first to review “The Branding of Culture – Online course”

×

    Your Email (required)

    Report this page
    The Branding of Culture – Online course
    The Branding of Culture – Online course
    LiveTalent.org
    Logo
    LiveTalent.org
    Privacy Overview

    This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.